Milk and Rose is a sustainable jewelry brand whose branding uses natural imagery with warm colours. I toned the colours down and added a cooler and desaturated palette that still maintained the visuals Milk and Rose uses.

These sample graphics were made for MILKMAN rebranding project. Each graphic is based off of different imagery associated with nature. It was also important to me to choose imagery that correlated with the jewelry. This idea is inspired by the key pillars I find most striking in Milk and Rose’s brand, namely:

Comfort, Naturalism, Carefree